16/08/2022

Why Cutting Ad Spend can Cost You Big Time

As the world’s economies are heading to a recession, marketers will see a significant reduction in their budget. However, is this a right time to reducing exposure or the perfect time to capitalise on brand reach?

16/05/2022

New Benchmark Report for Australian marketers

In a sea of marketing research from the US, Sesimi and Sonar Group are proud to launch an incisive new Australian Marketers Benchmark Survey.

18/03/2022

The Skills Behind the Great Marketers

It’s a set of skills that marketers need for success in a fast-moving world – and that set is always growing. Here are the vital parts of the CMO makeup today.

16/02/2022

A tidal wave of change is coming for the ad industry

By: Andrew Baker, Sesimi CEO

16/02/2022

TikTok vs Instagram

What’s best for your brand?

15/02/2022

Agility

22’s Marketing Buzzword

10/01/2022

Best of Marketing Tips for 2022