Marketing Industry

16/05/2022

New Benchmark Report for Australian marketers

In a sea of marketing research from the US, Sesimi and Sonar Group are proud to launch an incisive new Australian Marketers Benchmark Survey.

Campaigns

16/05/2022

Beer Brand Quiz

How well do you know your beer ads?

03/05/2022

Senior Graphic Designer

Sesimi

29/04/2022

Electric Sesimi rebrand wins at Indigo 2022

Design company SomeOne has just picked up multiple prizes at the prestigious Indigo Awards for its stellar work on reimagining the Sesimi brand.

Campaigns

13/04/2022

Most Memorable Election Campaigns

Despite politics often being a topic of contention, there is something that can be taken away from any campaign. Here’s our take on the marketing virtues of a few interesting political ad campaigns.

Brand

13/04/2022

The Secret to Brand Growth

Consumers come to trust the brands that align with their values, aesthetics and personality. There is one thing that can offer brand trust, yet opinions on it can differ.

Franchise

13/04/2022

National Franchise Conference 22 Recap

The highlights from this year’s National Franchise Convention; the return to in-person events and keynote sessions.

24/03/2022

Sesimi x Sonar Marketing Survey

Sesimi, and our digital agency, Sonar Group, are preparing a report on Digital Marketing in Australia.  We would love your input into the report.

Marketing Industry

18/03/2022

The Skills Behind the Great Marketers

It’s a set of skills that marketers need for success in a fast-moving world – and that set is always growing. Here are the vital parts of the CMO makeup today.

Campaigns

18/03/2022

Top Three Banking & Finance Ads

Campaigns from the Banking and Financial Services industry take on unique challenges. Here’s our selection of some great efforts of late.