Marketing Industry 16/05/2022 New Benchmark Report for Australian marketers In a sea of marketing research from the US, Sesimi and Sonar Group are proud to launch an incisive new Australian Marketers Benchmark Survey.
Sesimi 29/04/2022 Electric Sesimi rebrand wins at Indigo 2022 Design company SomeOne has just picked up multiple prizes at the prestigious Indigo Awards for its stellar work on reimagining the Sesimi brand.
Campaigns 13/04/2022 Most Memorable Election Campaigns Despite politics often being a topic of contention, there is something that can be taken away from any campaign. Here’s our take on the marketing virtues of a few interesting political ad campaigns.
Brand 13/04/2022 The Secret to Brand Growth Consumers come to trust the brands that align with their values, aesthetics and personality. There is one thing that can offer brand trust, yet opinions on it can differ.
Franchise 13/04/2022 National Franchise Conference 22 Recap The highlights from this year’s National Franchise Convention; the return to in-person events and keynote sessions.
24/03/2022 Sesimi x Sonar Marketing Survey Sesimi, and our digital agency, Sonar Group, are preparing a report on Digital Marketing in Australia. We would love your input into the report.
Marketing Industry 18/03/2022 The Skills Behind the Great Marketers It’s a set of skills that marketers need for success in a fast-moving world – and that set is always growing. Here are the vital parts of the CMO makeup today.
Campaigns 18/03/2022 Top Three Banking & Finance Ads Campaigns from the Banking and Financial Services industry take on unique challenges. Here’s our selection of some great efforts of late.
Sesimi 10/03/2022 BREAKING – Sesimi a G2 multiple award winner. We’re proud to have been recognized as a Spring 2022 High Performer, Best Support, and Easiest to do Business With by G2.